It's Leeds Digital Festival week and with many events on offer I signed up for the Bolser UX panel. The event took place at the Northern Monk Brewery and consisted of three speakers briefly discussing what they've been working, followed by a Q&A. The short presentation wasn't designed to actually teach anything but to get an overall gist of what the speakers do in their line of work.
Images from the event are below:
First talk was Stephan who was Head of UX at NHS digital. He spoke about his experience and how the NHS is outdated and lacked technology. They've recently designed a new app where patients can go through a standard questionnaire to describe their symtoms which would then tell the user if they should see a doctor.
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The second talk was by Mark, a senior UX designer for a company who build the Sky sports app. His presentation was around the topic of footnotes, giving an example of good and bad footnotes and how important footnotes are even though the majority of user don't even read them. Instead of neglecting them, how could companies make them more engaging so the user would be interesting to see new improvements to their app.
The final presentation was by another senior designer, Alice who works for Bolser. She spoke about her experience working with KFC. Her presentation was about redesigned their rewards app and how important user testing and research was to a successful app.
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