Studio Brief 1 - Studio's In Poland

The first time I visited Krakow in Poland, I instantly feel in love with the city. The town of Krakow has had such a big impression on me that I've wanted to try and get an internship in Krakow for a while. The only issue is the limitation of opportunity in the town. Krakow isn't the main hot spot for graphic design and especially in area's such as Adverting and UX/UI in which I'm most interested in.

Therefore, the number of studios in Krakow is very limited but experience is experience and as long as I get to do any form of contemporary Graphic Design in the town of Krakow and experience living there then that's completely fine to me.

Below are a few decent design studios that I found in Krakow:

Mill Studio
http://millstudio.pl/index.html

Mill studio are a studio focused on branding, editorial/print and programming. They express themselves as 'everything you need to stand out in a competitive environment and reach for new clients: smart, strategic and creative solutions, award-winning design, consistency and style.'

Mill studio conveys a contemporary style, but still holds on to a traditional aspect to their work. What I like the most about Mill studio is their editorial work. It's very modern with a clean and simplistic aesthetic and the way they portray themselves is very inspiring to see. The passion they express when describing themselves represents a company who are determined and driven.

As It turns out, Krakow only has one decent design studio and the rest are very poor or just non-existent. Therefore, I looked into other design studios in other parts of Poland.

Crafton
http://www.crafton.eu/

Crafton is a studio based in Poznań, Poland. They are a web design outsourcing studio and have worked with a number of well-known clients, such as Blackberry, Aviva, Nestle and Unisef. They offer a number of services that include web consultancy, mobile app development and print. Crafton sum their studio up by saying 'Our clients choose us because we have the same competencies as larger web design agencies whilst remaining a small, creative firm. This allows us to have a one-to-one approach to our clients and build longstanding relationships with them.'

There work as a whole is very attractive to me as this is the area I would like to go into after university. Digital based design with the user journey in mind from start to finish. Their main style is modern with an heavy influence of corporate input as the majority of their clients are from the corporate sector.

The main disappointment I've seen from this studio is that they undercut themselves. They promote cheap prices and give you a discount if you complete a short game of some sort. In retrospect Crafton have worked for a number of big clients therefore they ain't a studio who are struggling to find clients. It's a shame seeing studios promoting discounts when they don't need too. This kind of price war also projects badly on the industry as a whole as many clients try to bargain for the cheapest price or want something for nothing.